Stories and

Pictures to Connect

you to our Audience

The 10 Million

users a month who

Love our Content

Cross-media

Solutions to make your

Campaign a Stand-out

Scroll

3.1 Million
Scots
Per Month

01/What we do

Content

In words and images, our award-winning team tell compelling stories that get people talking, create movements, shape agendas, touch lives.

Advertising

We create brilliant, bespoke adverts and carefully cultivate them with data to find the perfect audience among our 10 million monthly browsers. Simple, no fuss, no waste.

Social

On social, great content delivered with style delivers
powerful organic reach among our 1.5 million followers at
Reach Scotland.

Programmatic

Programmatic solutions from our Scotland-based team deliver to agreed targets, with real-time optimisation and real-time customer service. Open and transparent campaign results.

Digital Marketing

Digital marketing sorted for your business no matter how big or small. Expertise in web-build, PPC and SEM. We do a health check for free.

Customer Service

Unrivalled customer service underpins everything. We have face-to-face conversations with clients, we listen to clients and we deliver what we promise. It’s about people, not machines.

Over 1.5 Million
Social Media Followers

02/Who we are

Market-leading

We are Scotland’s leading digital and print media company, home to the biggest Scottish newsbrands and reaching an unrivalled audience across the country.

Diverse

Our diverse portfolio spans newspapers, magazines, digital, content marketing, programmatic solutions, social media, events and video production.

Reach

Every month we reach over 70% of all Scottish adults – around 3.1 million people. With an extended reach outside of Scotland, our total audience rises to over 10 million unique browsers online and over 5 million adults.

Scale

And we have access to massive scale through the Reach network throughout the UK, with over 140 million unique visitors per month.

Iconic

Our Scottish portfolio comprises two iconic national newsbrands – the Daily Record and Sunday Mail – 17 regional newspapers, and the biggest commercial website in Scotland, dailyrecord.co.uk.

Solutions

We are at the forefront of digital solutions. This powerful combination with our newsbrand heritage delivers brilliant content to our readers along with targeted solutions and results for our advertisers.

03/Our core brands

Daily Record

Scotland's newspaper of the year, three years in succession.

Sunday Mail

Scotland's best-read newspaper

DailyRecord.co.uk

Scotland's biggest commercial website with 8.7 unique visitors a month
GlasgowLive.co.uk

Glasgow's number one local news site with 1.65 unique visitors per month

Insider / Insider.co.uk

Scotland’s leading business magazine and rapidly growing business website

Trinity Mirror Network

With 38 million adults and 140 million monthly unique visitors the length and breadth of the UK, TM network comprises the biggest regional newsbrands along with 5 leading national brands.
Ayrshire

The Ayrshire Post, Kilmarnock Standard and Irvine Herald

Lanarkshire

Airdrie & Coatbridge Advertiser, Hamilton Advertiser, East Kilbride News, Wishaw Press, Rutherglen Reformer

Perthshire

Perthshire Advertiser (Tue & Fri), Blairgowrie Advertiser, Strathearn Herald
Stirling

Stirling Observer (Wed and Fri)

West Lothian

West Lothian Courier

Dumfries & Galloway

Dumfries & Galloway Standard (Wed and Fri), The Galloway News
Paisley & Renfrewshire

Paisley Daily Express (Mon-Sat)

West Dunbartonshire

The Lennox Herald

Our Scottish Platforms have
one billion opportunities
to be seen per year.
Over 1.5 Million
Social Media Followers
10 Million+ Unique Visitors to our Scottish Products

04/Our clients

From the biggest spending national advertiser to local businesses with a small catchment area we have the media solutions for you.

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VisitScotland

We produced a series of engaging features across print, digital and social media in support of VisitScotland’s campaign featuring real Scots who embody ‘the Spirit of Scotland'.

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Street League

Street League Scotland, a youth employment charity needed to raise awareness of and encourage more young adults to join their programme.

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Steven Brown Art

Steven Brown Art, a growing Ayrshire art business wanted to rapidly increase their brand awareness, web traffic and sales.
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We Hae Meat

They wanted to raise awareness of their business and get the nation talking about Scotland’s square sausage.

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NHS24

NHS 24's 'Be Health-Wise' campaign is designed to encourage people to be prepared for winter ailments, particularly over the festive period.

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Daily Record

We created a campaign focusing on the strength of the Daily Record’s football coverage, positioning the Daily Record as Scottish football’s biggest fan.
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Video

Video, it's everywhere. On social media, online, in digital mailers and with a growing trend in native content it's crucial to have video as part of your marketing and sales mix.